Shops in Via de' Tornabuoni
6 shops • 6 brands • All VAT refund eligible
Gucci
Luxury Fashion
Gucci Via de' Tornabuoni
📍 Via de' Tornabuoni 73/R
50123 Florence
🕒
Flagship on Florence's most prestigious luxury street
Prada
Luxury Fashion
Prada Via de' Tornabuoni
📍 Via de' Tornabuoni 67/R
50123 Florence
🕒
Italian luxury fashion house on Via Tornabuoni
Salvatore Ferragamo
Luxury Fashion
Salvatore Ferragamo Via de' Tornabuoni
📍 Via de' Tornabuoni 16
50123 Florence
🕒
Historic Florentine luxury brand flagship with museum
Dior
Luxury Fashion
Dior Via de' Tornabuoni
📍 Via de' Tornabuoni 57
50123 Florence
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French haute couture on Florence's luxury avenue
Bulgari
Luxury Jewelry
Bulgari Via de' Tornabuoni
📍 Via de' Tornabuoni 61/R
50123 Florence
🕒
Italian luxury jewelry and watches
Max Mara
Luxury Fashion
Max Mara Via de' Tornabuoni
📍 Via de' Tornabuoni 22
50123 Florence
🕒
Italian fashion house known for outerwear
Why Shop in Via de' Tornabuoni with TravelMoney
Up to 100% VAT Refunds
Get more money back compared to standard 12% refunds
60+ Tax-Free Stores
From luxury brands to local boutiques
Instant Refunds
No waiting weeks for your money back
Digital Process
Upload receipts, scan at airport, done
Shop by Category
Pro-tips from your AI tax-free shopper
Before making a purchase
Request custom invoice
When making a purchase
Pay in local currency
After shopping
Upload the invoice & receipt
When leaving the EU
Scan barcode at point of departure (airport, port, train station)
VAT Refund Essentials
What you can (and can't) VAT refund
- Eligible items: Handbags, leather goods, clothing, shoes, electronics, jewelry, watches, beauty and makeup, sports equipment, apparel, souvenirs
- Not eligible: hotel stays, restaurants, transportation, alcohol, tobacco, second-hand items, airport duty-free purchases
France applies different VAT rates depending on the product category. Most physical goods like fashion, electronics, and beauty products are subject to the standard VAT rate of 22%. Lower rates apply to essential items such as medicine, pharmaceuticals, food, and books. When shopping in Via de' Tornabuoni, you can claim back a significant portion of the VAT you pay on eligible purchases.
Minimum Spend: €70.01 (across multiple purchases)
Core Requirements
- Minimum Spend: €70.01 in total purchase value (can be across multiple merchants and purchases)
- Eligibility: Non-EU permanent residents, under 6-month stay, purchasing goods for personal use
- Time limits: 3 months to validate the barcode at point of departure + 6 months to claim
How It Works
- Shop: Request invoice to "Travel Money" + Paris address
- Upload: Invoice/receipt in app immediately
- Validate: Scan barcodes at point of departure before leaving (2+ hours notice)
- Claim: Up to 75% bigger refund vs typical stores
When Leaving the EU
When departing the EU from Via de' Tornabuoni, scan the barcode on your TravelMoney app at your point of departure (airport, port, or train station).
Critical Success Factors
- Invoice must show "Travel Money" name + specific Paris address
- Complete app profile before departure
- Keep purchases in carry-on for inspection
- End trip in app 2+ hours before departure
For Shoppers
Get up to 100% VAT refunds on your Florence shopping. Join the waitlist for instant refunds.
For Merchants
List your shop and reach international travelers looking for tax-free shopping.