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Complete VAT Refund Guide for Europe
Planning to shop at 10 Corso Como in Europe? This comprehensive guide shows you exactly how to maximize your VAT refund savings, where to find 10 Corso Como stores across Europe, and insider tips to get the most money back on your purchases.
Founded in 1990 by Carla Sozzani (sister of Franca Sozzani, Vogue Italy editor-in-chief), 10 Corso Como is widely recognized as the world's first concept store. Starting as an art gallery in a converted garage on Corso Como in Milan, Sozzani created what she called "a living magazine"—an Italian piazza where people could meet, see exhibitions, browse books, eat, rest, and shop. The gallery opened in September 1990, followed by a design and fashion store in 1991, establishing the blueprint for concept stores worldwide. In 2017, the original building sold for just under €30 million, and entrepreneur Tiziana Fausti acquired the business in September 2020. The store has since expanded globally with locations in Seoul, Tokyo, Shanghai, Beijing, and New York.
€400–€2,500
€800–€3,500
€300–€1,800
€80–€800
€500–€3,000
Shopping at 10 Corso Como in Milan provides access to exclusive Italian market pieces (like Phoebe Philo) unavailable elsewhere in Europe, plus Italy's 15.5% VAT refund on purchases over €70.01 makes luxury fashion significantly more affordable than the US.
Original location since 1990, birthplace of the concept store movement
Get significantly more money back compared to standard 12% refunds
Across 1 European cities
No waiting weeks for your money back
Upload receipts, scan at airport, done
Corso Como, 10, 20154 Milano, Italy
📞 +39 02 29002674
Opening Hours:
monday: 10:30 - 19:30
tuesday: 10:30 - 19:30
wednesday: 10:30 - 19:30
thursday: 10:30 - 19:30
friday: 10:30 - 19:30
saturday: 10:30 - 19:30
sunday: 10:30 - 19:30
Purchase: €1,000 → Get back €120-150 (standard refund) or up to €180 (TravelMoney)
Purchase: €5,000 → Get back €600-750 (standard refund) or up to €900 (TravelMoney)
Purchase: €10,000 → Get back €1,200-1,500 (standard refund) or up to €1,800 (TravelMoney)
Step 1: Before making a purchase
When checking out at 10 Corso Como, request the invoice to be made out to "Travel Money" with our Paris address. This is critical for maximizing your refund.
Step 2: When making a purchase
Always choose to pay in euros (€) instead of your home currency to avoid poor exchange rates and maximize savings.
Step 3: After shopping
Immediately upload your 10 Corso Como invoice and receipt in the TravelMoney app. Don't wait until you get to the airport.
Step 4: When leaving the EU
At the airport, port, or train station, scan the barcode on your TravelMoney app at customs. Bring your 10 Corso Como purchase in carry-on for potential inspection.
No. VAT refunds are only available for in-store purchases made in Europe. Online orders shipped internationally are already VAT-exempt.
High-value items (typically over €1,000) may require physical inspection at customs. Keep your purchase in carry-on luggage, not checked bags.
You must validate your VAT refund at your last EU point of departure, not your final destination. For example, if flying Paris → London → New York, validate in Paris.
With TravelMoney, refunds are processed instantly once validated at customs. Standard tax-free services can take 4-12 weeks.
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